uplifting event for wedding & event pros
Boutique business retreat you never had before
next edition:
Where Boundaries Fade, and Inspiration Awakens.
what is b-treat
An unconventional gathering for visionaries of the wedding & luxury event industry.
B-treat is not just an event – it’s a transformative experience designed exclusively for highly selected high-end and luxury wedding and event planners from around the world. It redefines the way destinations are presented, blending immersive cultural encounters, hands-on education, and high-level industry connections.
A New Standard of Industry Events
Unlike traditional conferences or familiarization trips, B-treat takes an unconventional approach, allowing participants to truly experience a destination rather than just observe it. From intimate, authentic cultural immersions to curated masterclasses, every moment is designed to engage, inspire, and elevate your expertise.
Why B-treat is Different
Beyond a FAM Trip: Feel the destination as a guest, not an observer.
Immersive Local Experience: Deep cultural involvement that helps you sell authentically.
Practical Education: Actionable strategies, troubleshooting insights, and real-world solutions tailored to wedding & event professionals.
Strategic B2B Networking: Meaningful connections that bridge planners with premium venues, vendors, and clients.
Recognition & Prestige: Industry awards celebrating excellence in luxury weddings & events.
B-treat is a conference, a curated fam trip, an awards ceremony, and a destination’s deep dive – all wrapped in an unforgettable luxury experience. We don’t just show you the potential of a region; we give you the tools, connections, and confidence to sell it.
We don’t just invite you to an event. We invite you into an experience that transforms the way you do business.
Who can join
wedding & event planners
Elite planners seeking to elevate their portfolio with new high-end destinations, gain practical insights, and build strong connections with premium venues and vendors.
wedding & event venues
Luxury venues looking to attract international weddings and events by showcasing their unique offerings to a highly curated audience of top-tier planners.
wedding & event vendors
Exclusive vendors – florists, designers, photographers, caterers – ready to expand their global reach and collaborate with industry leaders in unforgettable settings.
what is the gem you get?
The main idea is not just to do event for event. our mission is to promote, expose and connect. help you business shine.
— alexa & lana, wema owners
Step Into the Unconventional
B-treat is not just an event - it’s a sensory journey that redefines how luxury wedding and event professionals experience a destination.
Dine Under the Stars
Exclusive dinners in breathtaking locations, where every detail is curated to perfection.
Step Inside Iconic Venues
Private access to historical estates, exclusive villas, and hidden gems.
Live the Culture
Unscripted moments: from secret garden soirées to immersive local traditions.
The Next Edition – Join WEMA Inner Circle
Your Invitation to Something Extraordinary
The next B-treat edition is coming. A new destination. A new experience. A new way to redefine luxury in the wedding & event industry.
Where?
A breathtaking location – revealed only to those who dare to step beyond the ordinary.
What to Expect?
Unparalleled experiences, handpicked professionals, and the most exclusive insider access.
The doors don’t open for everyone – only a highly curated selection of planners, venues, and vendors will be part of this journey.
